Researching Target Audiences of Different Music Magazines

Different magazines have differnt target audiences. They have a certain socail demographics that they are aimed at. These social demographics are determind depending on the look and certain topics that are featured.

 This states how both magazines with the same genre can both differ in their audience. While NME focuses on the new and fresh brands UNCUT features older artists.

I then did my magazine NO.1 chosen audience and social demographic. It showed how mine differed from both NME and UNCUT as my magazine is focused on the other side of the spectrum.

Investigating the Market

Market Research into Types of Magazines Sold at WHS

Name of Magazine	Genre
NME	Rock
Kerrang	Rock
BBC Music Magazine	Classical
Mixmag	Dance
Echoes	Mobo (music of black origin)
Vibe	Hip Hop
Q	Rock
Rock Sound	Rock
Classic FM	Classical

Then I researched the different music magazines in the market and came to the conclusion that my genre would be pop as there is a clear gap in the market and potential customers.